Template Library - Business - Primary market research schedule Template Library - Business - Primary market research schedule

Primary market research schedule

Added: Dec 27, 2009
Provided by: office.microsoft.com and Pcubed
Tags: stakeholders, requirements, statement of work, wbs, business, market research
Description: This is template for primary market research schedule to keep track of milestones and project tasks. There are 4 phases: - Initiation Phase - Planning Phase - Execution Phase - Closeout Phase
Tasks (click arrows to expand / collapse items): View Gantt and Resources

Project Management Workploan

Primary Market Research Schedule

Initiation Phase

Requirements Gathering & Analysis

Define process for gathering requirements

Document project-stakeholder interviews

Analyze requirements

Create requirements document

Project Charter Development

Business Case

Document summary of business purpose justification

Define expected benefits

Project Scope Definition (High Level)

Define primary market research objectives

Define primary market research deliverables

Identify specific exclusions to scope

Establish high-level time, cost, and resource estimates

Establish list of key stakeholders

Document project charter

Project Charter Approval

Initiation Phase Approval

Planning Phase

Project Plan Development

Scope Statement

Create scope description (based on business objectives)

Define scope boundaries (both in and out of scope)

Define key project deliverables (including user-acceptable criteria)

Work Breakdown Structure (WBS)

Create WBS to work-level execution

Define task dependencies (including predecessors/successors)

Performance Baseline Measurement

Create schedule baseline (with expected resource effort)

Define budget baseline (with schedule and cost assumptions)

Establish baseline tolerance thresholds (trigger change control)

Procurement Planning (Research Vendor Selection)

Analyze market conditions

Analyze make-or-buy findings

Select contract type

Develop procurement management plan

Develop statement of work

Project Schedule Plan

Project Milestones (PMs)

Define major milestones (alignment with deliverables)

Project Scheduling Work Plan

Define standard PM and approval gates

Document WBS, milestones, and deliverables (dates and resourcing)

Document schedule baseline

Resource Management

Name project team members (with roles and responsibilities)

Define all project stakeholders (with roles and project team liaison)

Create org chart: project team, sponsor, steering committee, stakeholders

Supporting PM Process Plans

Change Management

Document change control procedure for budget and schedule baselines

Document change control for approved scope baseline

Document change control for systems modifications

Risk Management

Document risk process: prioritization, mitigation, and contingency guidelines

Document risk assessment for scope, budget, and schedule baselines

Issues Management

Document issues process: prioritization, resolution, and tracking guidelines

Document formal 3-tiered escalation: project manager, sponsor, and executives

Communication Plan

Document guidelines: project updates and stakeholder collaboration

Document guidelines for document repository access and controls

Document standard project team and executive status report guidelines

Quality Assurance and Control Plan

Define criteria for user-acceptance testing (with checklist)

Define criteria for cost/benefit analysis

Define criteria and process for periodic stakeholder satisfaction survey

Define criteria for "Lessons Learned" (during closeout)

Create Draft Project Plan

Project Plan Approval

Planning Phase Approval

Execution Phase

Brainstorming Marketing Idea

Prep Work

Define objectives

Identify brainstorming team

Identify location

Develop agenda

Schedule facility

Arrange facilitator

Brainstorming Session

Analyze market condition

Identify risks

Select primary market research tool

Gather ideas

Analyze ideas

Develop research brief

Present to management

Solicitation

Define evaluation criteria

Advertise Scope of Work (SOW)

Collect Proposals

Source Selection (Research Vendor Selection)

Evaluate proposals

Screen vendors

Negotiate contract

Select Vendor

Primary Market Research Tool Development

Identify method of survey (phone, in-person, Internet, magazines, etc.)

Identify minimum number of samples

Identify test market

Identify demographics

Define questionnaire

Conduct research

Compile results

Generate report

Present report

Execution Phase Gateway Approval

Closeout Phase

Contract Closeout

Launch project "Lessons Learned" review

Establish process for archiving project data

Archive documents

Conduct administrative closeout

Closeout Phase Approval